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Download PDF by Nancy Wünderlich: Acceptance of Remote Services: Perception, Adoption, and

By Nancy Wünderlich

ISBN-10: 3834919578

ISBN-13: 9783834919571

Nancy V. Wünderlich employs a multi-method strategy comprising a global qualitative learn in Germany, united states and China and a longitudinal quantitative examine to investigate distant providers. She develops the Interactive Technology-Mediated provider version (ITSUM) to supply a complete method of explaining either preliminary recognition and repeated, endured utilization of distant companies in organizations.

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Read Online or Download Acceptance of Remote Services: Perception, Adoption, and Continued Usage in Organizational Settings (Applied Marketing Science / Angewandte Marketingforschung) (German Edition) PDF

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Acceptance of Remote Services: Perception, Adoption, and Continued Usage in Organizational Settings (Applied Marketing Science / Angewandte Marketingforschung) (German Edition) by Nancy Wünderlich


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